Social media provides you a direct connection to potential and loyal customers. As we begin 2016, now is a good time to evaluate how you are using social media to promote your business.
1. Know WHY you’re using social media. It can be frustrating to figure out if using social media is worth it and if you’re getting a return. Make a list of goals for your social media pages. How will you know your finding success?
2. Focus your efforts on the platform your target audience is using.
3. Your updates should sound like you do in real life.
4. Be the expert!
5. Make sure you’re easy to find. You can have great, engaging posts, but people have to know the pages are there.
Want to do business with this person? Add a professional photo or logo to your social media pages!
Your social media page is a reflection of your business and is often the first impression potential customers have of you – make it a good one!
Ready to get organized and keep your page updated? Clever Ideas Marketing can provide strategy and management for your social media pages.
Give Catrina a call at 517.442.4796!