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Clever Ideas Blog

Always Learning

1/21/2015

 

Find new ideas and inspiration for your organization or career

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As the owner of a marketing company, the most important thing I can do for my clients (and to grow my business) is to keep learning. Marketing is a constant changing industry. There are new tools, new rules and a growing list of options for organizations of all sizes to promote their products or services.  

Stay on top of trends and news in your industry
Find articles, books, blog posts, webinars and podcasts about your industry or sign-up for email newsletters to get quality content right in your inbox. Ask for recommendations, look for people with a large following on social media or keynote speakers at conferences for ideas.

Connect with industry leaders
You can grow your network by reaching out to those experts in your industry that you learn from by commenting on articles or asking questions. Find the leaders (brands or people) in your industry and follow the hashtags they are using on Twitter. Use them wisely to join the conversation. No spam allowed - be engaging and don't just promote yourself or ask them to do something for you.

Find inspiration 
Keeping up with trends in your industry is important, but you can get great information outside of your industry too. Learning something new, outside of what you're normally reading or listening to, can give you new ideas. Instead of reading a business book, read something about the arts, design or history. Look for helpful posts about getting organized, saving time or fundraising. You never know what will give you the motivation or spark your creativity!

Set a goal for how many books you'll read each month, or how many podcasts you will listen to each week - put the time in your calendar. There are great ideas out there that can help take your organization or career to the next level.


This post is Day 3 of the Your Turn Challenge. I'd love to connect and learn from you! Find me on Twitter @CleverIdeasCO

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    Author:
    Catrina Ossmann

    Always learning... and love to share my ideas on marketing and more!

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​Catrina Ossmann Marketing LLC, 2011-2018

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