Clever Ideas Marketing - Social Media, Marketing Consultant
  • Home
  • About
  • Services
  • Clever Ideas Blog
  • Testimonials
  • Contact
  • Home
  • About
  • Services
  • Clever Ideas Blog
  • Testimonials
  • Contact

Checklist for your website

9/10/2013

 
Picture
Many small businesses and non-profits set-up a website, and think they're done. When is the last time you searched for your business?

Take a few moments and look at your website like it's new to you...

  • Is the information up to date?
  • Do all of the links work?
  • Is it easy to find contact information?
  • Correct Spelling/Grammar.
  • There's a clear call to action to buy something, call you, visit you, sign up for an email list, follow you on social media, join a cause, sign a petition, make an appointment... whatever it is you want your website visitors to do - make sure it's clear on your website.
  • Look at your website on your smart phone. Do you have a mobile site? Is it easy to read and find contact information?
  • Do a Google search. Not just your business name, but the keywords someone would type in if they had never heard of your business or organization. Where does your business show up? This search is what your potential customers are seeing when they look for you.
  • Do you have Yelp or Google reviews for your business? Is the contact information that comes up correct? I have worked with businesses that had the wrong address (or it doesn't appear in the right place) on Google Maps. You can fix it (directions here) but you have to check it!

One last tip, do this same search on social media pages. Do you have a duplicate page? Merge them. If you haven't claimed your "Place" on Facebook, you may be missing out on people that "check in" or worse, someone else can try and claim it!

Take a few minutes and make sure people can find your business, and when they do, that they find a professional and correct information (Tweet This!)



Comments are closed.
    Picture

    Author:
    Catrina Ossmann

    Always learning... and love to share my ideas on marketing and more!

    Picture
    View my profile on LinkedIn

    Archives

    February 2019
    January 2019
    August 2018
    May 2018
    April 2018
    January 2018
    November 2017
    June 2017
    April 2017
    February 2017
    December 2016
    October 2016
    September 2016
    July 2016
    February 2016
    December 2015
    February 2015
    January 2015
    December 2014
    October 2014
    September 2014
    August 2014
    June 2014
    May 2014
    April 2014
    March 2014
    February 2014
    January 2014
    December 2013
    November 2013
    October 2013
    September 2013

Join our email list

​Catrina Ossmann Marketing LLC, 2011-2019