I recently presented at a networking event, and we discussed how to incorporate videos in your marketing efforts. Videos are a great way to increase engagement on your social media or website. YouTube is one of the top search engines and with 1 billion unique visitors per month, the site reaches more adults 18-34 than any cable network.
So grab your camera, or use your computer to record a Google Hangout and add your videos to your own YouTube channel, social media page, website or email newsletter!
5 ideas for your business video...
Quality matters - these videos reflect on your business - make sure the sound is clear and the topic is professional. If you can fit it in the budget, call in a professional videographer.
No matter what you choose for your video, make sure it has a call to action! Include a link to your website or your phone number to contact you. The last thing you want to do is have people excited about your product, and no idea how to get it!
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